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Course Information

Principles of Marketing (MARK 3300)

Term: 2022-2023 Academic Year Online Summer Term II

Faculty

Benson Kariuki

Office Hours

  • Start Date: August 10, 2020  8:00AM
  • End Date: Nov 20 2020 5:00PM
  • Remote Meeting: Live ZOOM Meeting on Tuesday, 1:00 PM
  • Other Teaching Platform:  Online
  • Telephone (903) 730-4890 Ext 2115

Description

Principles and methods of marketing and analysis of market structure. Dynamic nature of American business studied, taking into consideration factors that produce changing business patterns. Prerequisite: BUSI 1301.