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Course Information

MARKETING MANAGEMENTMARKETING MANAGEMENT (MARK 4302)

Term: 2013-2014 Academic Year Fall

Faculty

Lawrence Gulley
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Joseph O. Esin
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Schedule

Mon-Wed-Fri, 9:00 AM - 9:50 AM (8/26/2013 - 12/18/2013) Location: MAIN MEYER M-4

Description

Emphasis directed to forecasting, market analysis, cost analysis, communications, development, and selection of appropriate strategies. Prerequisite: MARK 3300.